credit union · NCUA 66710 · WI
How big is HEARTLAND?
HEARTLAND (WI, NCUA charter 66710) reported total assets of $666.8M, 33,674 members and a net worth ratio of 11.69% in its Call Report for 2026Q2. That ranks 644 of 4,299 federally insured credit unions by assets, 165 of 280 among credit unions with $500m-$1b in assets, 19 of 98 credit unions in wisconsin.
What stands out
HEARTLAND (WI, NCUA charter 66710) reported total assets of $666.8M, 33,674 members and a net worth ratio of 11.69% in its Call Report for 2026Q2. That ranks 644 of 4,299 federally insured credit unions by assets, 165 of 280 among credit unions with $500m-$1b in assets, 19 of 98 credit unions in wisconsin. Against its size class: net worth ratio 11.69%, above the peer median of 10.59%; loan-to-share ratio 79.53%, below the peer median of 83.51%; return on assets 0.84%, above the peer median of 0.75%. At 11.69% its net worth ratio is above the 7% NCUA threshold, which puts it in the "well capitalised" band of prompt corrective action; the regulator applies further tests, this page does not.
Key figures, 2026Q2
As filed with the NCUA; ratios computed by FACTANKER. Peer medians are percentile_cont over the group in the same quarter.
| Measure | 2026Q2 | Median, size class | Median, state | Median, all | Evidence |
|---|---|---|---|---|---|
| Total assets | $666.8M | $714.8M | $97.3M | $68.3M | record → |
| Shares and deposits | $581.8M | $614.6M | $82.9M | $58.3M | record → |
| Loans outstanding | $462.7M | $502.2M | $63.4M | $34.4M | record → |
| Net income (year to date) | $2.8M | $2.5M | $540.6k | $222.2k | record → |
| Net worth | $77.9M | $74.4M | $12.8M | $9.0M | record → |
| Net worth ratio | 11.69% | 10.59% | 11.95% | 12.65% | record → |
| Loan-to-share ratio | 79.53% | 83.51% | 83.64% | 68.70% | computed |
| Return on assets | 0.84% | 0.75% | 0.90% | 0.71% | computed |
| Members | 33,674 | 41,964 | 6,992 | 4,818 | record → |
Quarter by quarter
45 Call Reports on record, 2015Q2–2026Q2; the 40 most recent shown.
| Quarter | Total assets | Shares | Loans | Net income YTD | Net worth ratio | Members | Rank |
|---|---|---|---|---|---|---|---|
| 2026Q2 | $666.8M | $581.8M | $462.7M | $2.8M | 11.69% | 33,674 | 644 |
| 2026Q1 | $656.7M | $573.1M | $447.3M | $1.1M | 11.61% | 33,565 | 651 |
| 2025Q4 | $635.9M | $553.8M | $447.9M | $6.1M | 11.82% | 33,515 | 658 |
| 2025Q3 | $629.2M | $548.5M | $450.9M | $4.4M | 11.66% | 33,483 | 656 |
| 2025Q2 | $631.4M | $553.3M | $447.2M | $2.7M | 11.38% | 33,411 | 656 |
| 2025Q1 | $625.3M | $549.0M | $447.0M | $883.3k | 11.20% | 33,427 | 658 |
| 2024Q4 | $614.2M | $539.0M | $447.3M | $4.6M | 11.26% | 32,580 | 659 |
| 2024Q3 | $606.9M | $533.3M | $451.4M | $3.1M | 11.15% | 34,210 | 664 |
| 2024Q2 | $616.8M | $541.4M | $456.3M | $2.0M | 10.82% | 34,247 | 653 |
| 2024Q1 | $613.9M | $540.8M | $453.5M | $875.6k | 10.68% | 34,354 | 658 |
| 2023Q4 | $610.4M | $537.3M | $455.5M | $4.5M | 10.60% | 34,656 | 655 |
| 2023Q3 | $615.2M | $544.2M | $455.7M | $3.3M | 10.34% | 35,789 | 647 |
| 2023Q2 | $592.6M | $525.8M | $433.4M | $2.6M | 9.98% | 33,030 | 663 |
| 2023Q1 | $595.6M | $531.0M | $427.8M | $1.1M | 9.67% | 33,287 | 661 |
| 2022Q4 | $601.4M | $536.2M | $430.3M | $1.5M | 9.39% | 33,672 | 645 |
| 2022Q3 | $615.5M | $555.7M | $419.4M | $1.3M | 9.93% | 36,056 | 631 |
| 2022Q2 | $624.3M | $559.4M | $414.6M | $859.6k | 10.92% | 36,407 | 616 |
| 2022Q1 | $629.2M | $561.3M | $410.0M | $371.4k | 12.25% | 36,490 | 606 |
| 2021Q4 | $399.2M | $352.9M | $292.4M | $2.4M | 9.38% | 21,538 | 821 |
| 2021Q3 | $393.3M | $346.6M | $284.9M | $2.1M | 9.45% | 21,646 | 823 |
| 2021Q2 | $386.4M | $341.7M | $281.3M | $1.2M | 9.31% | 21,174 | 817 |
| 2021Q1 | $377.6M | $334.6M | $278.0M | $411.2k | 9.31% | 21,261 | 823 |
| 2020Q4 | $362.4M | $319.7M | $271.8M | $2.5M | 9.59% | 22,263 | 810 |
| 2020Q3 | $352.6M | $310.1M | $273.1M | $1.8M | 9.65% | 22,447 | 809 |
| 2020Q2 | $353.3M | $301.5M | $264.6M | $1.1M | 9.44% | 22,414 | 798 |
| 2020Q1 | $324.6M | $278.7M | $257.1M | $444.0k | 10.06% | 22,381 | 807 |
| 2019Q4 | $312.4M | $266.2M | $252.3M | $3.0M | 10.31% | 22,446 | 811 |
| 2019Q3 | $304.5M | $260.6M | $251.4M | $2.3M | 10.37% | 22,581 | 812 |
| 2019Q2 | $304.9M | $260.3M | $240.7M | $1.8M | 10.18% | 22,598 | 810 |
| 2019Q1 | $300.0M | $251.6M | $231.8M | $1.0M | 10.09% | 22,585 | 824 |
| 2018Q4 | $288.4M | $242.3M | $243.5M | $2.4M | 10.35% | 22,634 | 834 |
| 2018Q3 | $284.0M | $241.1M | $236.8M | $1.6M | 10.24% | 22,694 | 838 |
| 2018Q2 | $283.9M | $245.6M | $236.8M | $921.5k | 10.21% | 22,660 | 838 |
| 2018Q1 | $274.5M | $243.3M | $221.8M | $450.0k | 10.25% | 22,473 | 848 |
| 2017Q4 | $267.7M | $236.4M | $215.8M | $2.0M | 10.25% | 22,397 | 849 |
| 2017Q3 | $260.5M | $230.7M | $212.9M | $1.3M | 10.20% | 22,388 | 859 |
| 2017Q2 | $261.4M | $231.9M | $205.9M | $789.8k | 10.18% | 22,272 | 856 |
| 2017Q1 | $256.8M | $231.2M | $202.6M | $282.9k | 10.23% | 22,118 | 860 |
| 2016Q4 | $247.3M | $221.1M | $197.2M | $1.8M | 10.32% | 21,981 | 864 |
| 2016Q3 | $241.2M | $215.2M | $194.1M | $1.2M | 10.18% | 21,983 | 874 |
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