job posting · smartrecruiters
AbbVie Inc.: Associate Director, Brand Excellence — On-Market
Observed on the employer’s careers system, last checked 2026-09-11.
- Employer
- AbbVie Inc.
- Location
- Mettawa
- Category
- Marketing
- Posted
- 2026-07-23
- Careers system
- smartrecruiters
- Observed
- 2026-09-11
Role description
Verbatim from the employer’s posting, rendered as plain text.
The Brand Excellence, Associate Director — On-Market is an enterprise role responsible for driving on-market strategy and tactical excellence across the US Area. This individual serves as a critical connector for Integrated Brand Teams (IBTs), scaling best practices, elevating strategic planning rigor, and advancing commercial and MHI collaboration. A cornerstone of this role is expert command of the 1-7-5 brand planning approach — including deep fluency in the 7 anchors, the Patient Journey, and the integration of AI within the 1-7-5 process. This individual will champion omnichannel and AI adoption across on-market IBTs, ensuring teams leverage its capabilities to drive sharper insights, more agile decision-making, and stronger strategic alignment throughout the annual planning cycle. Additionally, this role requires the ability to continuously assess and modernize planning processes…
Provenance
3743990014248786