Organization record
CHINA MASS MEDIA CORP.
All evidence-backed facts for this organization, identity resolved across official registers.
Facts on record
Newest first; every row links to its evidence page.
| Fact | Value | Period | Source |
|---|---|---|---|
| accounts_payable | {"amount": 11188490, "concept": "us-gaap:AccountsPayableCurrent", "currency": "USD"} | 2011-12-31 | sec_edgar |
| accounts_payable | {"unit": "CNY", "value": 156494604, "concept": "us-gaap:AccountsPayableCurrent"} | 2010-12-31 | sec_edgar |
| accounts_payable | {"unit": "CNY", "value": 50446460, "concept": "us-gaap:AccountsPayableCurrent"} | 2009-12-31 | sec_edgar |
| accounts_receivable | {"amount": 1169836, "concept": "us-gaap:AccountsReceivableNetCurrent", "currency": "USD"} | 2011-12-31 | sec_edgar |
| accounts_receivable | {"unit": "CNY", "value": 991024, "concept": "us-gaap:AccountsReceivableNetCurrent"} | 2010-12-31 | sec_edgar |
| accounts_receivable | {"unit": "CNY", "value": 375568, "concept": "us-gaap:AccountsReceivableNetCurrent"} | 2009-12-31 | sec_edgar |
| capex | {"amount": 465596, "concept": "us-gaap:PaymentsToAcquirePropertyPlantAndEquipment", "curre | 2011-12-31 | sec_edgar |
| capex | {"unit": "CNY", "value": 32807388, "concept": "us-gaap:PaymentsToAcquirePropertyPlantAndEq | 2010-12-31 | sec_edgar |
| capex | {"unit": "CNY", "value": 23451242, "concept": "us-gaap:PaymentsToAcquirePropertyPlantAndEq | 2009-12-31 | sec_edgar |
| cash_and_equivalents | {"amount": 17749358, "concept": "us-gaap:CashAndCashEquivalentsAtCarryingValue", "currency | 2011-12-31 | sec_edgar |
| cash_and_equivalents | {"amount": 86500870, "concept": "us-gaap:CashAndCashEquivalentsAtCarryingValue", "currency | 2010-12-31 | sec_edgar |
| cash_and_equivalents | {"unit": "CNY", "value": 508778014, "concept": "us-gaap:CashAndCashEquivalentsAtCarryingVa | 2009-12-31 | sec_edgar |
| cash_and_equivalents | {"unit": "CNY", "value": 566889261, "concept": "us-gaap:CashAndCashEquivalentsAtCarryingVa | 2008-12-31 | sec_edgar |
| cashflow_financing | {"amount": -33397806, "concept": "us-gaap:NetCashProvidedByUsedInFinancingActivities", "cu | 2011-12-31 | sec_edgar |
| cashflow_financing | {"unit": "CNY", "value": -9529124, "concept": "us-gaap:NetCashProvidedByUsedInFinancingAct | 2010-12-31 | sec_edgar |
| cashflow_financing | {"unit": "CNY", "value": -111335115, "concept": "us-gaap:NetCashProvidedByUsedInFinancingA | 2009-12-31 | sec_edgar |
| cashflow_investing | {"amount": -4280959, "concept": "us-gaap:NetCashProvidedByUsedInInvestingActivities", "cur | 2011-12-31 | sec_edgar |
| cashflow_investing | {"unit": "CNY", "value": -109055995, "concept": "us-gaap:NetCashProvidedByUsedInInvestingA | 2010-12-31 | sec_edgar |
| cashflow_investing | {"unit": "CNY", "value": 403151679, "concept": "us-gaap:NetCashProvidedByUsedInInvestingAc | 2009-12-31 | sec_edgar |
| cashflow_operating | {"amount": -30335556, "concept": "us-gaap:NetCashProvidedByUsedInOperatingActivities", "cu | 2011-12-31 | sec_edgar |
| cashflow_operating | {"unit": "CNY", "value": 161863405, "concept": "us-gaap:NetCashProvidedByUsedInOperatingAc | 2010-12-31 | sec_edgar |
| cashflow_operating | {"unit": "CNY", "value": -349549765, "concept": "us-gaap:NetCashProvidedByUsedInOperatingA | 2009-12-31 | sec_edgar |
| common_shares_issued | {"unit": "shares", "value": 751697920, "concept": "us-gaap:CommonStockSharesIssued"} | 2011-12-31 | sec_edgar |
| common_shares_issued | {"unit": "shares", "value": 788332360, "concept": "us-gaap:CommonStockSharesIssued"} | 2010-12-31 | sec_edgar |
| common_shares_issued | {"unit": "shares", "value": 716375000, "concept": "us-gaap:CommonStockSharesIssued"} | 2009-12-31 | sec_edgar |
| common_shares_outstanding | {"unit": "shares", "value": 751697920, "concept": "us-gaap:CommonStockSharesOutstanding"} | 2011-12-31 | sec_edgar |
| common_shares_outstanding | {"unit": "shares", "value": 788332360, "concept": "us-gaap:CommonStockSharesOutstanding"} | 2010-12-31 | sec_edgar |
| common_shares_outstanding | {"unit": "shares", "value": 716375000, "concept": "us-gaap:CommonStockSharesOutstanding"} | 2009-12-31 | sec_edgar |
| current_assets | {"amount": 64671655, "concept": "us-gaap:AssetsCurrent", "currency": "USD"} | 2011-12-31 | sec_edgar |
| current_assets | {"unit": "CNY", "value": 753105885, "concept": "us-gaap:AssetsCurrent"} | 2010-12-31 | sec_edgar |
| current_assets | {"unit": "CNY", "value": 657651784, "concept": "us-gaap:AssetsCurrent"} | 2009-12-31 | sec_edgar |
| current_liabilities | {"amount": 49917747, "concept": "us-gaap:LiabilitiesCurrent", "currency": "USD"} | 2011-12-31 | sec_edgar |
| current_liabilities | {"unit": "CNY", "value": 303086068, "concept": "us-gaap:LiabilitiesCurrent"} | 2010-12-31 | sec_edgar |
| current_liabilities | {"unit": "CNY", "value": 236468179, "concept": "us-gaap:LiabilitiesCurrent"} | 2009-12-31 | sec_edgar |
| dei:EntityCommonStockSharesOutstanding | {"unit": "shares", "value": 751697920} | 2011-12-31 | sec_edgar |
| income_tax_expense | {"amount": 6401452, "concept": "us-gaap:IncomeTaxExpenseBenefit", "currency": "USD"} | 2011-12-31 | sec_edgar |
| income_tax_expense | {"unit": "CNY", "value": 21522126, "concept": "us-gaap:IncomeTaxExpenseBenefit"} | 2010-12-31 | sec_edgar |
| income_tax_expense | {"unit": "CNY", "value": 14327931, "concept": "us-gaap:IncomeTaxExpenseBenefit"} | 2009-12-31 | sec_edgar |
| industry_sic | {"code": "7311", "scheme": "SIC", "description": "Services-Advertising Agencies"} | sec_edgar | |
| net_income | {"amount": 2388434, "concept": "us-gaap:NetIncomeLoss", "currency": "USD"} | 2011-12-31 | sec_edgar |
| net_income | {"unit": "CNY", "value": 39892702, "concept": "us-gaap:NetIncomeLoss"} | 2010-12-31 | sec_edgar |
| net_income | {"unit": "CNY", "value": 86465670, "concept": "us-gaap:NetIncomeLoss"} | 2009-12-31 | sec_edgar |
| operating_expenses | {"amount": 26383541, "concept": "us-gaap:CostsAndExpenses", "currency": "USD"} | 2011-12-31 | sec_edgar |
| operating_expenses | {"unit": "CNY", "value": 180479983, "concept": "us-gaap:CostsAndExpenses"} | 2010-12-31 | sec_edgar |
| operating_expenses | {"unit": "CNY", "value": 320795228, "concept": "us-gaap:CostsAndExpenses"} | 2009-12-31 | sec_edgar |
| operating_income | {"amount": 7350264, "concept": "us-gaap:OperatingIncomeLoss", "currency": "USD"} | 2011-12-31 | sec_edgar |
| operating_income | {"unit": "CNY", "value": 62923372, "concept": "us-gaap:OperatingIncomeLoss"} | 2010-12-31 | sec_edgar |
| operating_income | {"unit": "CNY", "value": 90767240, "concept": "us-gaap:OperatingIncomeLoss"} | 2009-12-31 | sec_edgar |
| ppe_net | {"amount": 9090650, "concept": "us-gaap:PropertyPlantAndEquipmentNet", "currency": "USD"} | 2011-12-31 | sec_edgar |
| ppe_net | {"unit": "CNY", "value": 58602500, "concept": "us-gaap:PropertyPlantAndEquipmentNet"} | 2010-12-31 | sec_edgar |
| ppe_net | {"unit": "CNY", "value": 55464401, "concept": "us-gaap:PropertyPlantAndEquipmentNet"} | 2009-12-31 | sec_edgar |
| pretax_income | {"amount": 8789886, "concept": "us-gaap:IncomeLossFromContinuingOperationsBeforeIncomeTaxe | 2011-12-31 | sec_edgar |
| pretax_income | {"unit": "CNY", "value": 61414828, "concept": "us-gaap:IncomeLossFromContinuingOperationsB | 2010-12-31 | sec_edgar |
| pretax_income | {"unit": "CNY", "value": 100793601, "concept": "us-gaap:IncomeLossFromContinuingOperations | 2009-12-31 | sec_edgar |
| revenue | {"amount": 35821044, "concept": "us-gaap:Revenues", "currency": "USD"} | 2011-12-31 | sec_edgar |
| revenue | {"unit": "CNY", "value": 256450224, "concept": "us-gaap:Revenues"} | 2010-12-31 | sec_edgar |
| revenue | {"unit": "CNY", "value": 427584047, "concept": "us-gaap:Revenues"} | 2009-12-31 | sec_edgar |
| sga_expense | {"amount": 4612893, "concept": "us-gaap:GeneralAndAdministrativeExpense", "currency": "USD | 2011-12-31 | sec_edgar |
| sga_expense | {"unit": "CNY", "value": 35832156, "concept": "us-gaap:GeneralAndAdministrativeExpense"} | 2010-12-31 | sec_edgar |
| sga_expense | {"unit": "CNY", "value": 33193760, "concept": "us-gaap:GeneralAndAdministrativeExpense"} | 2009-12-31 | sec_edgar |
| share_based_compensation | {"amount": 268718, "concept": "us-gaap:ShareBasedCompensation", "currency": "USD"} | 2011-12-31 | sec_edgar |
| share_based_compensation | {"unit": "CNY", "value": 1478226, "concept": "us-gaap:ShareBasedCompensation"} | 2010-12-31 | sec_edgar |
| share_based_compensation | {"unit": "CNY", "value": 2139736, "concept": "us-gaap:ShareBasedCompensation"} | 2009-12-31 | sec_edgar |
| share_repurchase | {"amount": 1982262, "concept": "us-gaap:PaymentsForRepurchaseOfCommonStock", "currency": " | 2011-12-31 | sec_edgar |
| share_repurchase | {"unit": "CNY", "value": 9529124, "concept": "us-gaap:PaymentsForRepurchaseOfCommonStock"} | 2010-12-31 | sec_edgar |
| short_term_investments | {"amount": 30776770, "concept": "us-gaap:ShortTermInvestments", "currency": "USD"} | 2011-12-31 | sec_edgar |
| short_term_investments | {"unit": "CNY", "value": 150000000, "concept": "us-gaap:ShortTermInvestments"} | 2010-12-31 | sec_edgar |
| short_term_investments | {"unit": "CNY", "value": 80000000, "concept": "us-gaap:ShortTermInvestments"} | 2009-12-31 | sec_edgar |
| stockholders_equity | {"amount": 23844558, "concept": "us-gaap:StockholdersEquity", "currency": "USD"} | 2011-12-31 | sec_edgar |
| stockholders_equity | {"unit": "CNY", "value": 508622317, "concept": "us-gaap:StockholdersEquity"} | 2010-12-31 | sec_edgar |
| stockholders_equity | {"unit": "CNY", "value": 476648006, "concept": "us-gaap:StockholdersEquity"} | 2009-12-31 | sec_edgar |
| stockholders_equity | {"unit": "CNY", "value": 388042600, "concept": "us-gaap:StockholdersEquity"} | 2008-12-31 | sec_edgar |
| total_assets | {"amount": 73762305, "concept": "us-gaap:Assets", "currency": "USD"} | 2011-12-31 | sec_edgar |
| total_assets | {"unit": "CNY", "value": 811708385, "concept": "us-gaap:Assets"} | 2010-12-31 | sec_edgar |
| total_assets | {"unit": "CNY", "value": 713116185, "concept": "us-gaap:Assets"} | 2009-12-31 | sec_edgar |
| total_liabilities | {"amount": 49917747, "concept": "us-gaap:Liabilities", "currency": "USD"} | 2011-12-31 | sec_edgar |
| total_liabilities | {"unit": "CNY", "value": 303086068, "concept": "us-gaap:Liabilities"} | 2010-12-31 | sec_edgar |
| total_liabilities | {"unit": "CNY", "value": 236468179, "concept": "us-gaap:Liabilities"} | 2009-12-31 | sec_edgar |
| total_liabilities_and_equity | {"amount": 73762305, "concept": "us-gaap:LiabilitiesAndStockholdersEquity", "currency": "U | 2011-12-31 | sec_edgar |
| total_liabilities_and_equity | {"unit": "CNY", "value": 811708385, "concept": "us-gaap:LiabilitiesAndStockholdersEquity"} | 2010-12-31 | sec_edgar |
| total_liabilities_and_equity | {"unit": "CNY", "value": 713116185, "concept": "us-gaap:LiabilitiesAndStockholdersEquity"} | 2009-12-31 | sec_edgar |
| treasury_stock_value | {"unit": "CNY", "value": 9529124, "concept": "us-gaap:TreasuryStockValue"} | 2010-12-31 | sec_edgar |
| xbrl:AccountsPayableCurrent | {"amount": 11188490, "currency": "USD"} | 2011-12-31 | sec_edgar |
| xbrl:AccountsPayableCurrent | {"unit": "CNY", "value": 156494604} | 2010-12-31 | sec_edgar |
| xbrl:AccountsPayableCurrent | {"unit": "CNY", "value": 50446460} | 2009-12-31 | sec_edgar |
| xbrl:AccountsReceivableNetCurrent | {"amount": 1169836, "currency": "USD"} | 2011-12-31 | sec_edgar |
| xbrl:AccountsReceivableNetCurrent | {"unit": "CNY", "value": 991024} | 2010-12-31 | sec_edgar |
| xbrl:AccountsReceivableNetCurrent | {"unit": "CNY", "value": 375568} | 2009-12-31 | sec_edgar |
| xbrl:AccumulatedOtherComprehensiveIncomeLossNetOfTax | {"amount": 2208, "currency": "USD"} | 2011-12-31 | sec_edgar |
| xbrl:AdditionalPaidInCapitalCommonStock | {"amount": 16666338, "currency": "USD"} | 2011-12-31 | sec_edgar |
| xbrl:AdditionalPaidInCapitalCommonStock | {"unit": "CNY", "value": 361736018} | 2010-12-31 | sec_edgar |
| xbrl:AdditionalPaidInCapitalCommonStock | {"unit": "CNY", "value": 332354066} | 2009-12-31 | sec_edgar |
| xbrl:AdjustmentsToAdditionalPaidInCapitalSharebasedCompensationRequisiteServicePeriodRecognitionValue | {"unit": "CNY", "value": 1691285} | 2011-12-31 | sec_edgar |
| xbrl:AdjustmentsToAdditionalPaidInCapitalSharebasedCompensationRequisiteServicePeriodRecognitionValue | {"unit": "CNY", "value": 1478226} | 2010-12-31 | sec_edgar |
| xbrl:AdjustmentsToAdditionalPaidInCapitalSharebasedCompensationRequisiteServicePeriodRecognitionValue | {"unit": "CNY", "value": 2139736} | 2009-12-31 | sec_edgar |
| xbrl:AdvertisingRevenue | {"amount": 29444361, "currency": "USD"} | 2011-12-31 | sec_edgar |
| xbrl:AdvertisingRevenue | {"unit": "CNY", "value": 222298472} | 2010-12-31 | sec_edgar |
| xbrl:AdvertisingRevenue | {"unit": "CNY", "value": 397279413} | 2009-12-31 | sec_edgar |
| xbrl:Assets | {"amount": 73762305, "currency": "USD"} | 2011-12-31 | sec_edgar |
| xbrl:Assets | {"unit": "CNY", "value": 811708385} | 2010-12-31 | sec_edgar |
| xbrl:Assets | {"unit": "CNY", "value": 713116185} | 2009-12-31 | sec_edgar |
| xbrl:AssetsCurrent | {"amount": 64671655, "currency": "USD"} | 2011-12-31 | sec_edgar |
| xbrl:AssetsCurrent | {"unit": "CNY", "value": 753105885} | 2010-12-31 | sec_edgar |
| xbrl:AssetsCurrent | {"unit": "CNY", "value": 657651784} | 2009-12-31 | sec_edgar |
| xbrl:CashAndCashEquivalentsAtCarryingValue | {"amount": 17749358, "currency": "USD"} | 2011-12-31 | sec_edgar |
| xbrl:CashAndCashEquivalentsAtCarryingValue | {"amount": 86500870, "currency": "USD"} | 2010-12-31 | sec_edgar |
| xbrl:CashAndCashEquivalentsAtCarryingValue | {"unit": "CNY", "value": 508778014} | 2009-12-31 | sec_edgar |
| xbrl:CashAndCashEquivalentsAtCarryingValue | {"unit": "CNY", "value": 566889261} | 2008-12-31 | sec_edgar |
| xbrl:CashAndCashEquivalentsPeriodIncreaseDecrease | {"amount": -68751512, "currency": "USD"} | 2011-12-31 | sec_edgar |
| xbrl:CashAndCashEquivalentsPeriodIncreaseDecrease | {"unit": "CNY", "value": 35649814} | 2010-12-31 | sec_edgar |
| xbrl:CashAndCashEquivalentsPeriodIncreaseDecrease | {"unit": "CNY", "value": -58111247} | 2009-12-31 | sec_edgar |
| xbrl:CommonStockParOrStatedValuePerShare | {"per": "shares", "amount": 0.001, "currency": "USD"} | 2011-12-31 | sec_edgar |
| xbrl:CommonStockParOrStatedValuePerShare | {"per": "shares", "amount": 0.001, "currency": "USD"} | 2010-12-31 | sec_edgar |
| xbrl:CommonStockParOrStatedValuePerShare | {"per": "shares", "amount": 0.001, "currency": "USD"} | 2009-12-31 | sec_edgar |
| xbrl:CommonStockSharesAuthorized | {"unit": "shares", "value": 3000000000} | 2011-12-31 | sec_edgar |
| xbrl:CommonStockSharesAuthorized | {"unit": "shares", "value": 3000000000} | 2010-12-31 | sec_edgar |
| xbrl:CommonStockSharesAuthorized | {"unit": "shares", "value": 3000000000} | 2009-12-31 | sec_edgar |
| xbrl:CommonStockSharesIssued | {"unit": "shares", "value": 751697920} | 2011-12-31 | sec_edgar |
| xbrl:CommonStockSharesIssued | {"unit": "shares", "value": 788332360} | 2010-12-31 | sec_edgar |
| xbrl:CommonStockSharesIssued | {"unit": "shares", "value": 716375000} | 2009-12-31 | sec_edgar |
| xbrl:CommonStockSharesOutstanding | {"unit": "shares", "value": 751697920} | 2011-12-31 | sec_edgar |
| xbrl:CommonStockSharesOutstanding | {"unit": "shares", "value": 788332360} | 2010-12-31 | sec_edgar |
| xbrl:CommonStockSharesOutstanding | {"unit": "shares", "value": 716375000} | 2009-12-31 | sec_edgar |
| xbrl:CommonStockValue | {"amount": 815478, "currency": "USD"} | 2011-12-31 | sec_edgar |
| xbrl:CommonStockValue | {"unit": "CNY", "value": 5381321} | 2010-12-31 | sec_edgar |
| xbrl:CommonStockValue | {"unit": "CNY", "value": 4893500} | 2009-12-31 | sec_edgar |
| xbrl:CostsAndExpenses | {"amount": 26383541, "currency": "USD"} | 2011-12-31 | sec_edgar |
| xbrl:CostsAndExpenses | {"unit": "CNY", "value": 180479983} | 2010-12-31 | sec_edgar |
| xbrl:CostsAndExpenses | {"unit": "CNY", "value": 320795228} | 2009-12-31 | sec_edgar |
| xbrl:CustomerAdvancesCurrent | {"amount": 4459366, "currency": "USD"} | 2011-12-31 | sec_edgar |
| xbrl:CustomerAdvancesCurrent | {"unit": "CNY", "value": 39311493} | 2010-12-31 | sec_edgar |
| xbrl:CustomerAdvancesCurrent | {"unit": "CNY", "value": 20657147} | 2009-12-31 | sec_edgar |
| xbrl:Depreciation | {"amount": 668793, "currency": "USD"} | 2011-12-31 | sec_edgar |
| xbrl:Depreciation | {"unit": "CNY", "value": 3324151} | 2010-12-31 | sec_edgar |
| xbrl:Depreciation | {"unit": "CNY", "value": 3074157} | 2009-12-31 | sec_edgar |
| xbrl:Dividends | {"unit": "CNY", "value": 363734239} | 2011-12-31 | sec_edgar |
| xbrl:DueToRelatedPartiesCurrent | {"amount": 1729246, "currency": "USD"} | 2011-12-31 | sec_edgar |
| xbrl:DueToRelatedPartiesCurrent | {"unit": "CNY", "value": 53237048} | 2010-12-31 | sec_edgar |
| xbrl:DueToRelatedPartiesCurrent | {"unit": "CNY", "value": 127068624} | 2009-12-31 | sec_edgar |
| xbrl:EarningsPerShareBasicAndDiluted | {"per": "shares", "amount": 0.0031, "currency": "USD"} | 2011-12-31 | sec_edgar |
| xbrl:EarningsPerShareBasicAndDiluted | {"per": "shares", "amount": 0.05, "currency": "CNY"} | 2010-12-31 | sec_edgar |
| xbrl:EarningsPerShareBasicAndDiluted | {"per": "shares", "amount": 0.11, "currency": "CNY"} | 2009-12-31 | sec_edgar |
| xbrl:EffectOfExchangeRateOnCashAndCashEquivalents | {"amount": -737191, "currency": "USD"} | 2011-12-31 | sec_edgar |
| xbrl:EffectOfExchangeRateOnCashAndCashEquivalents | {"unit": "CNY", "value": -7628472} | 2010-12-31 | sec_edgar |
| xbrl:EffectOfExchangeRateOnCashAndCashEquivalents | {"unit": "CNY", "value": -378046} | 2009-12-31 | sec_edgar |
| xbrl:ForeignCurrencyTransactionGainLossUnrealized | {"amount": -762870, "currency": "USD"} | 2011-12-31 | sec_edgar |
| xbrl:ForeignCurrencyTransactionGainLossUnrealized | {"unit": "CNY", "value": -7628472} | 2010-12-31 | sec_edgar |
| xbrl:ForeignCurrencyTransactionGainLossUnrealized | {"unit": "CNY", "value": -363439} | 2009-12-31 | sec_edgar |
| xbrl:GainLossOnSaleOfPropertyPlantEquipment | {"amount": 6295, "currency": "USD"} | 2011-12-31 | sec_edgar |
| xbrl:GainLossOnSaleOfPropertyPlantEquipment | {"unit": "CNY", "value": 281912} | 2010-12-31 | sec_edgar |
| xbrl:GeneralAndAdministrativeExpense | {"amount": 4612893, "currency": "USD"} | 2011-12-31 | sec_edgar |
| xbrl:GeneralAndAdministrativeExpense | {"unit": "CNY", "value": 35832156} | 2010-12-31 | sec_edgar |
| xbrl:GeneralAndAdministrativeExpense | {"unit": "CNY", "value": 33193760} | 2009-12-31 | sec_edgar |
| xbrl:IncomeLossFromContinuingOperationsBeforeIncomeTaxesMinorityInterestAndIncomeLossFromEquityMethodInvestments | {"amount": 8789886, "currency": "USD"} | 2011-12-31 | sec_edgar |
| xbrl:IncomeLossFromContinuingOperationsBeforeIncomeTaxesMinorityInterestAndIncomeLossFromEquityMethodInvestments | {"unit": "CNY", "value": 61414828} | 2010-12-31 | sec_edgar |
| xbrl:IncomeLossFromContinuingOperationsBeforeIncomeTaxesMinorityInterestAndIncomeLossFromEquityMethodInvestments | {"unit": "CNY", "value": 100793601} | 2009-12-31 | sec_edgar |
| xbrl:IncomeTaxesPaid | {"amount": 6441011, "currency": "USD"} | 2011-12-31 | sec_edgar |
| xbrl:IncomeTaxesPaid | {"unit": "CNY", "value": 14272177} | 2010-12-31 | sec_edgar |
| xbrl:IncomeTaxesPaid | {"unit": "CNY", "value": 16201167} | 2009-12-31 | sec_edgar |
| xbrl:IncomeTaxExpenseBenefit | {"amount": 6401452, "currency": "USD"} | 2011-12-31 | sec_edgar |
| xbrl:IncomeTaxExpenseBenefit | {"unit": "CNY", "value": 21522126} | 2010-12-31 | sec_edgar |
| xbrl:IncomeTaxExpenseBenefit | {"unit": "CNY", "value": 14327931} | 2009-12-31 | sec_edgar |
| xbrl:IncreaseDecreaseInAccountsPayable | {"amount": -13675999, "currency": "USD"} | 2011-12-31 | sec_edgar |
| xbrl:IncreaseDecreaseInAccountsPayable | {"unit": "CNY", "value": 106048144} | 2010-12-31 | sec_edgar |
| xbrl:IncreaseDecreaseInAccountsPayable | {"unit": "CNY", "value": -279638966} | 2009-12-31 | sec_edgar |
| xbrl:IncreaseDecreaseInAccountsReceivable | {"amount": 1012378, "currency": "USD"} | 2011-12-31 | sec_edgar |
| xbrl:IncreaseDecreaseInAccountsReceivable | {"unit": "CNY", "value": 615456} | 2010-12-31 | sec_edgar |
| xbrl:IncreaseDecreaseInAccountsReceivable | {"unit": "CNY", "value": -13991625} | 2009-12-31 | sec_edgar |
| xbrl:IncreaseDecreaseInAccruedLiabilitiesAndOtherOperatingLiabilities | {"amount": 78032, "currency": "USD"} | 2011-12-31 | sec_edgar |
| xbrl:IncreaseDecreaseInAccruedLiabilitiesAndOtherOperatingLiabilities | {"unit": "CNY", "value": 7028835} | 2010-12-31 | sec_edgar |
| xbrl:IncreaseDecreaseInAccruedLiabilitiesAndOtherOperatingLiabilities | {"unit": "CNY", "value": 4010959} | 2009-12-31 | sec_edgar |
| xbrl:IncreaseDecreaseInAccruedTaxesPayable | {"amount": -660215, "currency": "USD"} | 2011-12-31 | sec_edgar |
| xbrl:IncreaseDecreaseInAccruedTaxesPayable | {"unit": "CNY", "value": 3279672} | 2010-12-31 | sec_edgar |
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| xbrl:IncreaseDecreaseInCustomerAdvances | {"amount": -1786601, "currency": "USD"} | 2011-12-31 | sec_edgar |
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| xbrl:IncreaseDecreaseInDueFromRelatedPartiesCurrent | {"unit": "CNY", "value": -1000000} | 2009-12-31 | sec_edgar |
| xbrl:IncreaseDecreaseInDueToRelatedPartiesCurrent | {"amount": -6729269, "currency": "USD"} | 2011-12-31 | sec_edgar |
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| xbrl:IncreaseDecreaseInPrepaidDeferredExpenseAndOtherAssets | {"amount": 9877584, "currency": "USD"} | 2011-12-31 | sec_edgar |
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| xbrl:IncreaseDecreaseInRestrictedCash | {"amount": -1588840, "currency": "USD"} | 2011-12-31 | sec_edgar |
| xbrl:IncreaseDecreaseInRestrictedCash | {"unit": "CNY", "value": 10000000} | 2010-12-31 | sec_edgar |
| xbrl:InvestmentIncomeInterestAndDividend | {"amount": 2184239, "currency": "USD"} | 2011-12-31 | sec_edgar |
| xbrl:InvestmentIncomeInterestAndDividend | {"unit": "CNY", "value": 5257307} | 2010-12-31 | sec_edgar |
| xbrl:InvestmentIncomeInterestAndDividend | {"unit": "CNY", "value": 9494036} | 2009-12-31 | sec_edgar |
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| xbrl:Liabilities | {"unit": "CNY", "value": 303086068} | 2010-12-31 | sec_edgar |
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| xbrl:LiabilitiesAndStockholdersEquity | {"amount": 73762305, "currency": "USD"} | 2011-12-31 | sec_edgar |
| xbrl:LiabilitiesAndStockholdersEquity | {"unit": "CNY", "value": 811708385} | 2010-12-31 | sec_edgar |
| xbrl:LiabilitiesAndStockholdersEquity | {"unit": "CNY", "value": 713116185} | 2009-12-31 | sec_edgar |
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| xbrl:LiabilitiesCurrent | {"unit": "CNY", "value": 303086068} | 2010-12-31 | sec_edgar |